- #THE SIMS 4 MAC COSMETICS STORE UPDATE#
- #THE SIMS 4 MAC COSMETICS STORE SKIN#
- #THE SIMS 4 MAC COSMETICS STORE FULL#
Focused on the lips, face, and eyes in shades inspired by M♺♼’s extensive product range, allow Simmers endless customizable makeup looks. Looks range from iconic and classic to trend-driven and eccentric.
#THE SIMS 4 MAC COSMETICS STORE SKIN#
“As a black makeup artist, it’s especially important that the looks work for Simmers of all skin tones,” said Jennings. M♺♼ Director of Makeup Artistry Romero Jennings, who developed the looks, designed each makeup style with varying skin tones in mind.
#THE SIMS 4 MAC COSMETICS STORE FULL#
M♺♼ Cosmetics is created for all ages, all races, and all genders and offers a full portfolio of products with makeup artistry at its core. The collaboration is a natural one between both M♺♼ and The Sims 4 who share the same brand values centered around inclusivity, self-expression, and creativity. “Players can experiment with these new makeup looks from M♺♼ to create Sims that are unique and redefine their own rules of beauty.” “For the past 20 years, The Sims has strived to empower people to express themselves-both in the game and in real life-and our collaboration with MAC Cosmetics further celebrates the diversity and creativity of our amazing community,” said Lyndsay Pearson, General Manager and Executive Producer of The Sims. Looks range from everyday beauty to fashion-forward and avant-garde glam designs. The collaboration offers users to customize a range of looks with a broad spectrum of skin tones. Now available as a free base game update*, players can experiment with MAC looks in the game’s Create A Sim tool, which allows users to customize every detail of their Sims, from their distinct physical features to their unique quirks and personality traits.
#THE SIMS 4 MAC COSMETICS STORE UPDATE#
The two brands first teamed up in 2020, with several shades of very bright MAC make-up swatches added in a free base game update for The Sims 4.Sims™ 4 joins forces with – M♺♼ Cosmetics as they become the first makeup brand available in a video game. This palette has both, and is easy to use.” During New York quarantine, I realized that colour and highlight are important when creating a flattering, virtual makeup. These shades are flattering in person and online. “MAC and The Sims have similar values since we create for all skin tones. There was also a statement by MAC Director of Makeup Artistry Romero Jennings, saying: Other trend-driven, bold looks come into play when our fans and artists bring other M?A?C products into the mix to create exciting expressions of SIMS beauty.” ?This versatile, special deco collector?s item is just one aspect of the SIMS x M?A?C collaboration for fans to create a fun, interactive experience. ?Therefore, we went back to the vaults and picked a universal fan-favourite palette with some of our best-selling shades that easily allows you to go from natural to glam in one swipe. “Given the broad, diverse community of Sims fans, we wanted the shades and textures in the collection to appeal to everyone ? whether they are makeup beginners or artistry gurus.
In a statement to Nylon, the company said that they wanted the shades and textures selected to ‘appeal to everyone’, whether they are a beginner or a make-up guru. MAC attempted to justify the recycling of the palette swatches by saying it was used to help make the release universally appealing.
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